This five-page backgrounder developed by PTCC's LEARN project describes published peer-reviewed research on strategies to recruit young adults into smoking cessation interventions. The recruitment strategies addressed include incentives, quit and win contests, media campaigns and e-mail. In addition, the role of health professionals in recruitment is explored. This was developed in response to an evidence gap identified by the LEARN Tobacco Use Reduction for Young Adults Community of Practice. Click here to access the backgrounder.

Login  |  Register